Famous Startup Pivots
Famous Startup Pivots is a structured business dataset with 17 entries. Its fields include Company, Started As, Pivoted To. The source values are preserved as a structured reference table.
Every row is shown below and is also available as CSV, JSON, or Excel.
Dataset details
- Table scope
- All 17 rows
- Fields
- 5 columns
- Source
- Community curated
- Data updated
- Apr 10, 2026
Included fields: Company, Started As, Pivoted To, Year Pivoted, Outcome.
The table contains every record in this dataset; the same records are available in each download format.
Preview observations
- Year Pivoted span
- 1886 to 2013
- Across 17 preview rows
Useful for
- Comparing Company, Started As, and Pivoted To across business entries
- Building reference tables, charts, or analyses from 17 downloadable records
Company↕ | Started As↕ | Pivoted To↕ | Year Pivoted↕ | Outcome↕ |
|---|---|---|---|---|
Slack | Glitch - a massively multiplayer browser game | Internal messaging tool the game team built for themselves | 2013 | Acquired by Salesforce for $27.7 billion in 2021 |
Twitter | Odeo - podcasting platform threatened by iTunes | SMS-based status update service | 2006 | IPO in 2013, bought by Elon Musk for $44 billion in 2022 |
Instagram | Burbn - HTML5 location check-in app | Photo sharing with filters | 2010 | Acquired by Facebook for $1 billion in 2012 |
YouTube | Video dating site 'Tune In Hook Up' | General video sharing platform | 2005 | Acquired by Google for $1.65 billion in 2006 |
Shopify | Snowdevil - online snowboard store by the founders | The e-commerce platform they built for their store | 2006 | IPO in 2015, peak market cap over $200 billion |
PayPal | Confinity - cryptography for Palm Pilots | Email-based money transfer | 2000 | Acquired by eBay for $1.5 billion in 2002, now worth $70B+ |
Nintendo | Hanafuda playing card maker (1889) | Electronic toys and video games | 1977 | One of the most valuable gaming companies in history |
Starbucks | Seller of whole coffee beans and equipment (1971) | Italian-style espresso bar chain | 1987 | 38,000+ stores globally, $100B+ market cap |
Netflix | DVD-by-mail rental service | Streaming video (2007) then original content (2013) | 2007 | Global streaming leader, $200B+ market cap |
Flickr | Game Neverending - massively multiplayer game | Photo sharing tool that was part of the game | 2004 | Acquired by Yahoo in 2005 for $35 million |
Groupon | The Point - collective action fundraising platform | Group buying deals for local businesses | 2008 | IPO in 2011, valuation plunged from $16B peak |
Pinterest | Tote - iPhone shopping catalog app | Visual bookmarking board | 2010 | IPO in 2019, peak valuation $45 billion |
Android | OS for digital cameras | OS for smartphones | 2004 | Acquired by Google in 2005, now on 3 billion+ devices |
Suzuki | Silk weaving loom manufacturer (1909) | Motorcycles and cars | 1952 | Global auto manufacturer, still one of largest in India |
Avon | Door-to-door book sales with free perfume (1886) | Direct-sale cosmetics | 1886 | One of the largest direct-sales companies globally |
Wrigley | Soap and baking powder manufacturer (1891) | Chewing gum (originally a free giveaway) | 1892 | Acquired by Mars in 2008 for $23 billion |
Suncorp / Nokia | Finnish paper mill (1865) | Rubber, cables, then mobile phones | 1987 | Global mobile leader then displaced by smartphones |
Free to explore · No signup needed
Frequently asked questions
How is Famous Startup Pivots organized?
The table starts in the source data's default order. You can sort and filter the loaded rows by the displayed fields.
How much data is available on this page?
This dataset contains 17 entries, and every row is available in the table and in the downloadable files.
Can I download the complete dataset?
Yes. CSV, JSON, and Excel downloads contain all 17 rows. Before republishing the data, review the source and any usage terms listed on this page; dtbse does not replace the original source's licensing terms.
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